My best social media tactics for 2019

JustMeneesha, Meneesha Govender, blog, freelance, freelancer, entrepreneur, 2019, tactics

I’ve been thinking about my social media strategy for 2019 while researching trends and tactics. How do I get my own brand, as well as the brands I work for, to stand out next year? What worked for me this year? Will this continue to work into 2019? Or do…

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Using hashtags for effective marketing

JustMeneesha, Meneesha Govender, blog, freelance, freelancer, entrepreneur, hashtags

If you use social media you must know that hashtags are an important component of social activity, especially on Instagram and Twitter. But have you ever asked yourself what a hashtag is? And more importantly, have you ever asked why and how do I use hashtags optimally?

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Content marketing: ignore it at your peril

JustMeneesha, Meneesha Govender, blog, freelance, freelancer, entrepreneur

I would argue that content creation and marketing is the ultimate tool any brand could utilise to set them apart from the noise on social media. While social media engenders interaction, promotion, reputation management and content curation, it’s content creation and marketing that makes your brand unique.

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Social media peeves: how they hurt your brand

JustMeneesha, Meneesha Govender, blog, freelance, freelancer, entrepreneur, engagement

Social media peeves: how they hurt your brand Peeves … you know – those things you do on social media that give users scratchy eyeballs. They may seem like small issues, but together they can hurt your brand and hinder your efforts in building a strong online presence. In this…

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Three tips to generate engagement on social media

JustMeneesha, Meneesha Govender, blog, freelance, freelancer, entrepreneur, engagement

Three tips to generate engagement on social media The success of a social media campaign correlates strongly with engagement. Likes, comments, shares, debate – they all signal engagement and they’re good for your brand. So, if you want people engaging with your content and your brand, you should be paying…

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LinkedIn leads the way in long-form content

JustMeneesha, Meneesha Govender, LinkedIn, blog, blogging, entrepreneur, freelance, freelancer

LinkedIn leads the way in long-form content Last week I took a mini break from creating to do a bit of research. Like with anything, being on top of your game in what you do means research and learning. I spent my time understanding LinkedIn and how it has evolved…

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A website launch checklist for beginners

website, design, checklist, justmeneesha, content

 A website launch checklist for beginners A good website is designed well, offers good user experience and has strong SEO. If you’re starting out on designing a website or if you have employed a web designer but need to know what you need to look out for, here is a…

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