My best social media tactics for 2019

JustMeneesha, Meneesha Govender, blog, freelance, freelancer, entrepreneur, 2019, tactics

I’ve been thinking about my social media strategy for 2019 while researching trends and tactics. How do I get my own brand, as well as the brands I work for, to stand out next year? What worked for me this year? Will this continue to work into 2019? Or do…

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#FreelanceFriday: And the word of 2018 is toxic

JustMeneesha, Meneesha Govender, blog, freelance, freelancer, entrepreneur, toxic, word of 2018

“The Oxford Word of the Year is a word or expression that is judged to reflect the ethos, mood, or preoccupations of the passing year”. This year that word is TOXIC.

“Toxic” has many strings – toxic waste, toxic poisoning and the like. And events around these issues have facilitated the word’s rise to the top of the most-used pile.

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#FreelanceFriday: firing a client

JustMeneesha, Meneesha Govender, blog, freelance, freelancer, entrepreneur

As a freelancer, you quickly learn that it’s important to have as many clients as possible. More clients mean a healthier bank balance every month. We never really think about firing clients … until one (or two) come along and we know we would be happier not having them around.

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Content marketing: ignore it at your peril

JustMeneesha, Meneesha Govender, blog, freelance, freelancer, entrepreneur

I would argue that content creation and marketing is the ultimate tool any brand could utilise to set them apart from the noise on social media. While social media engenders interaction, promotion, reputation management and content curation, it’s content creation and marketing that makes your brand unique.

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#FreelanceFriday: the hustle is real

JustMeneesha, Meneesha Govender, blog, freelance, freelancer, entrepreneur, hustle

#FreelanceFriday: the hustle is real I began blogging some years before I became a freelance content creator. It was the ideal platform for me to work at my own pace while I held down a full-time job. It was also a great space to build content that was my own….

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#FreelanceFriday: Dear freelancer. I see you, I salute you

JustMeneesha, Meneesha Govender, blog, freelance, freelancer, entrepreneur, freelance friday

#FreelanceFriday: Dear freelancer. I see you, I salute you Rates and fair pay are hands down the most talked about issue amongst independent consultants. It became evident to me when, as chair of a freelancing organisation, the questions that we fielded most often was around our rates survey and report….

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